Product Madness, London

Project description
Product Madness, an award winning developer of social and mobile games, have occupied the 6th Floor of the listed 1 Finsbury Avenue building in the heart of London’s financial centre. They have turned the category A space, with the help of contractors Oktra, into an imaginative workspace comprising of 24 differentiated work zones and fulfilled their brief of delivering Passion, Creativity and Collaboration. All this in a traditional area of the City of London normally occupied by financial institutions. In 2019 the Category A fit-out of the entire building was lit with the RIDI LINIA system which is a product used for both industrial and commercial buildings. Supplied in black finish, the product looked both modern and technical for what is a completely stripped back exposed services space. The LINIA system was supplied with the MPS low-glare luminaire for office compliance and has an exceptional efficiency. RIDI supplied over 6000 luminaires onto its proprietary pre-wired trunking system. The system also fed the centrepiece atrium lighting that consisted of over 200 Spectral Finy’s to create a pixel effect at high level. LINIA came into its own for the various office Cat B fitouts, including Product Madness, due to its sheer flexibility. The luminaire modules are easily demounted and can be repositioned anywhere along the trunking with tool-less simplicity. Clearly feature and decorative lighting was introduced to the various areas in all fit-other areas but they all worked around the core LINIA product which proved to be the mainstay lighting for the working zones. LINIA also had the advantage in that it could also be used to power additional feature and decorative products – not just from RIDI Group. LINIA is a perfect product for Category A schemes and the finished results from Product Madness show just how effective the product line is.

Ort
London, Great Britain

Year of construction
2020

Subject area
Office & Conference

RIDI products used